Customer Retention,Customer acquisition,direct marketing workshop,customer loss.
http://www.the-dma.org/seminars/winback/
This interactive tool will help you to analyse the behaviour of customers to identify which are the most valuable to your business ...
http://www.businesslink.gov.uk/bdotg/action/layer?topicId=1073858836
30 Jul 2007 ... Read whether companies should focus their customer service on only the most profitable customers.
http://searchcrm.techtarget.com/expert/KnowledgebaseAnswer/0,289625,sid11_gci1266139,00.html
5 Apr 2006 ... Profitable Customer relationships start with connected employees. Graham_Jarvis. (Editor, Analyst and Media Services Consultant) Posted 4/5/ ...
http://blogs.ittoolbox.com/crm/mediainsert/archives/profitable-customer-relationships-start-with-connected-employees-8648
8 Aug 2005 ... Happy customers are good, but profitable customers are much better. In this article, professor and Balanced Scorecard guru Robert S. Kaplan ...
http://hbswk.hbs.edu/item/4938.html
6 Sep 2005 ... Typically, customer metrics such as Past Customer Revenue (PCR), and Past Customer Value (PCV) are used to identify profitable customers. ...
http://www.marketingprofs.com/5/VenkatesanKumar1.asp
2 Sep 2004 ... Ensure no profitable customer is left behind. Like a good politician, tailor your message to meet customers' needs and potential. ...
http://www.clickz.com/showPage.html?page=3402091
Profitable Customers. ... Increasing Profits through effective Customer Relationship Management. Consulting Services Customer Relationship Marketing ...
http://www.profitablecustomers.com/
Banks have traditionally battled to create profitable relationships with existing customers. In an article published in the American Banker, ...
http://www.accenture.com/Global/Research_and_Insights/By_Industry/Financial_Services/Banking/CreatingExperiences.htm
7 Apr 2006 ... Figuring out who is your most profitable customer is the easy part; applying this knowledge is the real challenge. ...
http://blogs.ittoolbox.com/crm/realms/archives/chasing-the-mostprofitable-customer-8690